The foundations of long-term health, built one to one around your life.
You run a company, or you're a C-level executive, and other people depend on you. Your calendar has a slot for everything except yourself. You've restarted the same plan more times than you'd admit, and every time, the business won.
Then something tapped you on the shoulder. Maybe a blood test you didn't like, maybe turning 40. And somewhere along the way you decided that business or career success would make you happy, but you left yourself at the bottom of your priorities. That's what we work on.
And somewhere in the back of your head you can see where this ends, because you watched someone you love get there first.
Money without health is a trap. You won't know it until you live it.
Everything we do sits on three layers. Foundational is your body. Conditional is the structure of your week. Subliminal is the story you tell yourself about who you are. We work on all three at once, which is why it holds when the week gets hard.
Foundational
Body · Nourish, workout, recover
Conditional
Structure · Unwind, connect
Subliminal
Identity · Who you think you are
Five questions. They land on my phone and I read every one myself.
A 45-minute conversation before anything else. If I can't help you, I'll tell you on that call.
A full day of testing in Barcelona: DEXA scan, mobility screening, body measurements and performance tests. You get your own dashboard and a roadmap built on your numbers. If you join, the assessment is credited to your coaching.
Three or six months, one to one with me. Your training and nutrition are built around the week you actually have. We have a live call every week and I'm on your phone between calls. Every 12 weeks we re-test. When you're in Barcelona, we train together. When you need a physio, a nutritionist or bloodwork, I bring them in and coordinate it, so you only ever talk to me.
It starts in the gym and goes further. Everything we build sits on five things:
Built one to one around your week, while you're still ahead.
“My business is my top priority, always.”
And it usually is. That's why we plan around your worst week, not your best one.
“I've started five times and quit around month three.”
Then month two is where I'll be watching closest.
“I can't get to Barcelona. Do you travel to do the assessment in person?”
Yes, anywhere in the world. I bring every instrument with me, and the travel cost goes on top. It just takes planning.
“I only want in-person sessions.”
There are limited spots, and they go to people who meet specific criteria.
“If I fall behind, I'll go quiet.”
Then I'll come find you. We agree how on day one.
This work is expensive. It will put you in front of things you've been managing around for years, and for a lot of people, right now, it's the wrong purchase.
Do you just want a training plan?
There are apps for that.
Are you hoping someone else will make the change for you?
Nobody can lift or sleep on your behalf.
Are you waiting to feel ready first?
Readiness shows up after you start.
Would paying for this be a stretch right now?
Then solve that first. I'll still be here.
Do you want to leave every session wrecked?
Anyone can make you sweat and get you tired, if progress isn't what you're looking for.
Do you already have it handled and just want someone to confirm it?
I'll tell you what I see, and some of it you won't like.
Said no to all six? Then we should talk. Apply now
Not there yet? Take the free Performance Audit. Three minutes, and you'll see where your pattern breaks.
What's another year of this going to cost you? Fill this out honestly. I read every application personally and answer every one.
300+ founders coached